I have to admit, I have somewhat of a crush on John Mayer. He's a talented singer-songwriter, and (I think) a pretty engaging blogger. Oh, and he hails from Fairfield--nothing wrong with that! So every once in a while, I'll check up on his blog.
A couple of weeks ago, he started blogging about going what he called "light green:" rather than everyone going out and buying a Prius, and wearing clothes made of hemp, and adding solar panels to their houses, and taking environmentalism to the complete extreme; he suggested baby steps. Essentially, pick one thing about your life that you can change, and start there. He even offered the John Mayer-designed "introduction of products that are cheap, easy alternatives to cut down on plastics." Brilliant--I'm always glad to see a celebrity lend themselves to a great cause.
Well just the other day I checked in with John again; and there he was blogging about his "light green" theory (the term light green, as it turns out, was kind of... used. So he picked a song title instead, Another Kind of Green, from the John Mayer Trio album). What struck me as cool--as a designer--is this guy is already thinking about logos; he's got a couple of pictures of sketches. We even have the same taste, I immediately gravitated towards the one he likes, before reading that he liked it.
I'll be checking in more often to find out what else John has up his sleeve; as I said above, I'm happy to see a celebrity lend his/her name to a great cause; to have this kind of follow through is amazing. In the meantime, I'm going to do my part and take baby steps... we're pretty good about recycling around here, maybe I'll get a little more diligent about bringing my canvas bags to the grocery store, instead of taking the bags they offer. And I really hope that anybody out there reading this can offer to do the same: find one thing about your life that can be changed to help the environment, and stick to it!