8.16.2011

Lessons:

You get what you pay for. I think this is true for a lot of things, but lately it seems to especially ring true in graphic design.

Last week a new DIY logo design site was launched--LogoGarden (I'm linking to their FB page here. Check out the wall full of designers saying LG ripped off their work!). The premise is, for $69, you can choose from a bunch of pre-designed icons, slap some text on that bad boy, and call it a day. Or a logo. Whatever.

Sounds like it's too good to be true, right?

Yeah, that's because it is. See, these pre-designed icons? They were pre-designed by other graphic designers. Who designed them for other clients. And LogoGarden just took them, and started selling them as icons to be combined with text to make your own logo. Only, LogoGarden doesn't own these icons.

Steve Douglas has a really great post about it here.

Lesson learned? If you're starting a business, and need a logo… hire a professional, for the love. You can work with a professional graphic designer and get something completely custom--not predesigned (and, er, stolen). Yes, it will cost you more than $69, but if you're investing in your business, isn't it worth it?

No comments: